There aren’t exactly many specific tools billed for “content marketing” per se.

But there are diverse marketing products out there, serving different purposes that you can use in various stages of your content strategy.

If you’re taking up content marketing seriously (there’s no reason not to), you need the right tools by your side for effective planning and execution.

list of content marketing tools free for bloggers

Without any delay, here’s a quick FREE content marketing tools list that every blogger and marketer must use:

1. BuzzzSumo

It helps you find out the most popular article on a website or on a particular topic.

Check it out

2. MindMup

It helps you map your ideas for the article. With a clear roadmap, you can write much quickly and clearly.

Check it out

3. Hubspot’s Blog Ideas Generator

Type in your keywords and the tool will come up with a list of blog post ideas.

Check it out

4. Portent’s Content Idea Generator

A much cooler version of the blog topic generator that offers great ideas and even greater headlines.

Check it out

5. Hemingway Editor

Nobody likes reading inconsistent content with poor grammar and never-ending lines. This app ensures your content is of high quality.

Check it out

6. Grammarly

If you’re weak in grammar, this tool is all you need. It also has plugins for your Browser and Microsoft Word.

Recommended Read: Grammarly Review 2020: Thoughts of a Professional Copywriter

Check it out


Create beautiful infographics quickly with many ready-to-use templates made available for you.

Check it out

8. Hootsuite

A go-to social media marketing tool to publish and schedule social media posts very easily.

Check it out

9. Canva

A super graphic design tool with seamless templates to edit images for social media, blogs, and more.

Check it out

10. Pixlr

Make and edit images like professionals do. Pixlr is a super-powerful picture editing tool.

Check it out

11. Biteable

A very simple video and animation maker to make quick and interactive video content.

Check it out

12. Powtoon

Looking to make an animated presentation video? This tool could be your ultimate choice for its user-friendly interface and rich ready-to-use graphics.

Check it out

13. SEMRush

Find out what your competitors are up to and then bolster your content marketing strategy accordingly.

Recommended Read: SEMRush Review: Do You *Really* Need This Freemium Tool?

Check it out

14. Google Doc

Work on various devices without the worry of saving and carrying your document. Google Doc saves your write-up in the cloud. The tool also facilitates collaboration with other writers.

Check it out

15. Google Analytics

Check which blog posts are popular and which aren’t. Then create content accordingly to maximize the result.

Check it out

16. MailChimp

A favorite email marketing solution, the tool also provides free email automation and drip campaigns.

Check it out

17. Creative Common Search

It helps you find copyright-free images, articles, and videos that you are free to use for commercial purposes.

Check it out

Of course, there are plenty more content marketing tools available that are equally good. But these are the FREE ones that I use regularly.

And I think, unless you’re ready to shell out some serious money on premium solutions, these tools are more than sufficient to make your content marketing strategy successful.

Recommended Read: 17 Free On-Page SEO Tools Experts Use (And So Should You)
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Asif Ali

The guy behind Spell Out Marketing. A certified content marketer and professional blogger with 5+ years experience in the domain. Find me on Medium here. Let's talk about inbound marketing, business and side-hustle on Twitter. (And oh, if you're on LinkedIn, let's connect!)

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